How Corporate Social Responsibility enhances Shareholders value
Leadership in corporate responsibility ultimately strengthens our organisation and enhances shareholder value over the long term. We make a conscious business decision, for example, to contribute to charities.
Both our own research and external studies show that customers and the general public expect us to support and give back to the communities where we operate. Support for the community is one of the key factors in customers' decision making on where to trade. Employee research shows too that our people take pride in TD's community activities and this translates into higher employee engagement and performance, which ultimately benefits shareholders.
Our involvement is not only about responding to the expectations of TD stakeholders. We recognise that successful companies need a healthy and prosperous society and our community investments are among the ways in which we strive to achieve this. The donations and other contributions we make are of shared benefit to society and TD; they have a positive impact on many individuals and local economies and help to build stronger communities, all of which are valuable for the long-term success of our business.
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